Problem statement
Busy individuals who are new or returning to exercise need an easy way to find workouts that match their fitness level and fit into their daily schedule because they want to start a routine for physical activity and build a healthy habit.
Solution
A web application that provides personalized workout plans that can easily fit into a busy schedule. It keeps users motivated through daily challenges and tracks their progression over time, helping them build a sustainable fitness routine.
Design process
When I began working on a fitness app for beginners, I wanted to understand the thoughts, struggles, and needs of busy people when it comes to working out. I interviewed three individuals and uncovered key insights that helped shape the development of the Fitted app.
My work schedule is busy, so I need short workouts during my breaks to help with my desk job and avoid back pain.
Ana, 35
I don't know much about workouts, so I often spend a lot of time trying to choose the right one, which can be discouraging when I'm ready to start.
Tamara, 29
I want to live a healthier lifestyle and add workouts to my busy routine. My goal is to stay consistent and enjoy it.
Veronika, 31
There are many times when I lack motivation to work out because I don't see any progress.
Ana, 35
The fitness trainer shared essential information beneficial for beginners: emphasizing 2-3 week plans, regular praise, visible progress, and the importance of nutrition, calorie balance, and hydration.
Research data directly informed my design decisions by guiding me in creating user personas based on data analytics from my research, which helped keep the focus on user-cantered design.
Insights gathered from user research highlighted their specific needs, pain points, behaviours, and preferences, which shaped the features and interface of the app.
The feedback from an interview with the coach ensured that the content was relevant and beneficial, aligning with user expectations and goals.
The research revealed 5 major needs...Enter Fitted app.
I wanted users to easily access important features, so I organized the fitness app with a clear, streamlined navigation structure.
I created User flows to visualize users steps to effectively achieve their goals.
I used user stories to assure functionality and avoid certain mistakes.
When focusing on app style, I created a moodboard for a fitness app aimed at busy individuals. It features an energetic, professional colour scheme to keep users motivated and enjoying their workouts. The style is modern and easy to navigate, with images that inspire action and show how fitness can fit seamlessly into their schedules.
Colour Palette
SemiBold
Regular
UI Elements
Since it’s important for users to easily follow workout videos on larger screens, I took a mobile-first approach to ensure the MVP was streamlined for small screens. As I adapted the design to larger breakpoints, I added progressive disclosures to enhance functionality and user experience on bigger devices.
As my design and solutions were developing I wanted to be sure users are satisfy and able to complete tasks. I conducted usability testing with three participants. The most complicated and questioned part was scheduling workout. After detailed feedback I decided to simplify process and presented info.
Busy beginners can personalize their workout plan to match their schedule and goals, allowing them to start exercising right away without spending too much time searching for the right workout.
Users can plan their exercise by browsing through various workouts and easily adding them to their calendar.
Motivation is key—users can take on daily challenges, earn rewards, and compete with others on the leader board to stay engaged and driven
Users can show visible progress over time by tracking improvements, reaching new milestones, and sharing results with their personal trainer.
Reflection and Next steps
Key learnings
Next steps
